What is teeth whitening?

Teeth whitening is designed to professionally remove stains from the enamel of your teeth, leaving a brighter, whiter result. It is a quick, simple and very popular treatment which achieves stunning results for a enhanced and more youthful looking smile.

Philips Zoom! Whitening

At Middleton St George Dental Care, our whitening system of choice is Philips Zoom! This allows you to whiten your teeth in the comfort of your home, at a time that suits you, while safe in the knowledge that a dental professional is closely supervising your treatment and progress. We provide you with custom made whitening trays, advise you how to use them and let you start whitening your teeth.

We offer two types of whitening:

  • Philips Zoom! DayWhite allows you to whiten your teeth in the day, neatly fitting around your usual routines and responsibilities. You simply wear your whitening trays for 30 minutes each day to transform the appearance of your smile.
  • Philips Zoom! NiteWhite is the ultimate in convenience, enabling you to whiten your teeth as you sleep.

What are the benefits of teeth whitening?


Your beautifully whiter, healthier looking teeth are achieved in just 2-3 weeks of treatment, offering a brilliant quick smile boost.


Our professional whitening treatment is completely safe, and supervised by qualified dental clinicians to ensure everything is going to plan.


We provide custom made whitening trays, completely tailored to your teeth for a precise and comfortable fit, even overnight.


The Philips Zoom! system enables you to carry out your whitening treatment in your own home, at the most suitable time for you.

Any questions?

What does the treatment involve?

Middleton St George Emblem
  1. Consultation

    We arrange a consultation appointment, where we examine your teeth and gums, assess your starting shade and level of staining and ensure you are suitable for treatment. We agree on your treatment plan and give you the chance to ask any questions.
  2. Bespoke planning

    Your custom whitening trays are created using digital scans and images of your teeth. This ensures a perfect and comfortable fit during treatment.
  3. Home treatment

    We show you how to use the whitening gel and fit your whitening trays in your mouth effectively. You then carry out your treatment at home, at a time that suits you, over 2-3 weeks.
  4. Smile!

    We see you for a face to face appointment when your home treatment is complete, to view your progress and make sure you are happy with your results. We’re sure you won’t be able to stop smiling!

Treatment results

Before After

Before treatment

This patient was unhappy with their discoloured teeth.

After treatment

After a short course of Philips Zoom! whitening treatment, the patient was delighted with their brighter and healthier looking teeth.

See more results

Frequently asked questions

  • Can I buy a home whitening kit online?

    Whitening kits are available online, but you should avoid this. Your dentist is best placed to look after your teeth, and experienced and qualified in whitening treatment. Online kits and whitening treatment carried out in beauty salons is not regulated and could cause long term damage to your teeth and gums.

  • Is teeth whitening suitable for me?

    Teeth whitening treatment is generally suitable for most patients, but we take the time to examine your teeth, evaluate your level of staining and ensure whitening treatments will provide effective results. If your teeth are particularly stained, you may need two doses of treatment.

  • Will teeth whitening treatment damage my teeth?

    No, the treatment will not damage your tooth enamel or structure. It can cause some sensitivity, but this is temporary and will go away once you have finished your treatment.

  • Is teeth whitening painful?

    Teeth whitening is pain free, and you should actually find your whitening trays are comfortable to wear due to their bespoke nature. You may experience some sensitivity in your teeth during treatment, but this stops when treatment is complete.

  • Are my teeth whitening results permanent?

    Your treatment results, and your whiter, brighter teeth, are not permanent and will fade over time. You can expect your results to last up to 3 years before needing to be topped up. This can be accelerated if you consume a lot of dark coloured food and drink, or are a smoker.

How to visit

We are conveniently located in the heart of Middleton St George, near Darlington. Please get in touch with our friendly team if you have any questions – we are happy to help.

3 Middleton Lane, Middleton-St-George,
Darlington, Co. Durham DL2 1BW
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